Pre-Production meetings are held with the client to identify and shape their goals for the project, and to determine the best strategy to meet those goals within time and budget parameters.

The Aardvark Electric Workshop team also uses this period to familiarize itself with the client's corporate "personality and culture" in order to represent the client appropriately in our creative efforts on their behalf. A comprehensive site plan is drawn up detailing the project's contents and structure, and design concepts are prepared.